Ah the smell of success.
And get a whiff of Rihanna because she smells terrific.
Why you ask?
Rihannaâs perfume is the fastest selling celebrity cologne in the UK ever.
Yep itâs not just Olympic fever thatâs captured because the fragrance called âRebelleâ has sent the nation on pampering pandemic.
Over two million bottles have left the store shelves in just over the last six months, racking up a potentially giant fortune for the âWe Found Loveâ singer.
But it doesnât stop there; experts predict that by the end of the year that figure will double, outselling J-Lo, Beyonce and Britney Spears.
Now she will take on the unisex market with a new scent called Nude, due to come out next year.
We bet Justin Bieber is hoping she doesnât expands too much and encroach on his successful nail polish niche.
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